YouTube Demonetization: The Essential Guide for Content Creators

Jan 24, 2023

Demonetization isn't a new practice by the social media giant, but since YouTube's change on its policy regarding content moderation, creators, particularly those in the gaming sector, have observed an increase with this pattern.

It's true that the guidelines and rules surrounding YouTube advertising are complex and constantly changing, even if you think you're complying on all levels, you may not be.

In this article this article, we'll assist you in understanding the pros and cons of YouTube demonetization, and the best way to safeguard your income no matter what decisions YouTube--or any other platform--makes that impact the online presence of your company.

What is YouTube demonetization? And how does it work?

YouTube demonetization occurs an event in which the YouTube channel ceases to advertise on certain or all of its content. The underlying reason is that YouTube demonetization results in a loss of revenue for the channel's creator.

YouTube lets anyone make ads in the event that they meet the requirements to be part of the the YT Partner Program (YPP) and adhere to their Advertiser-Friendly Content Guidelines.

If YouTube thinks you're not complying with the guidelines of the YPP or content guidelines You could be penalized by a variety of ways.

  • It is possible to lose the capacity to display ads on a portion or all your content.
  • The suspension can occur out of the YPP.
  • Your account can be suspended or cancelled.

In accordance with YouTube's policies, if your content violates the guidelines of the site the platform will contact you to inform you of the reason they've taken the appropriate action, and what to do in order to correct the problem.

What is the reason YouTube demonetize videos?

There are two primary reasons YouTube removes the monetization of creators' content that both boil directly from the guidelines for content and the monetization policy of the platform. Let's take a look:

Unsatisfactory content doesn't conform to the requirements of advertising

YouTube's guidelines for advertising exclude the most diverse of subjects, and you must review your content carefully before you upload it. even if you think you're complying, you may not be.

There's a long list of what to stay clear of if you don't want to run the risk of getting demonetized, so you must be mindful that your content doesn't contain any of the following:

YouTube-advertiser-friendly-content-guidelines
Screenshot of YouTube's Advert-Friendly Content Guidelines

Although YouTube has extensive guidelines for content for ads, users report that independent artists face more challenges in avoiding demonetization as well as major media outlets regardless of whether their content they create is comparable.

Some users have put together videos using lists of YouTube terms that are demonetized in order to aid others avoid being demonetized, so it's important to use these tools to make sure you're doing all you can to be in compliance with YouTube's guidelines and rules.

You're not in compliance with YouTube's policy on monetization

Even if you're complying with YouTube's guidelines on content for advertisements, you can still get removed from monetization if you don't adhere to the guidelines of your community or your AdSense account isn't up-to-date.

For community guidelines the process is pretty simple. YouTube isn't a fan of anything suggestive of spam, scams, nudity, sex or child safety hazards or other potentially harmful content.

YouTube also wants creators of content to adhere to high-quality principles for family-friendly content as well as to display a respectable attitude toward their viewers their fellow creators as well as advertisers.

From an AdSense standpoint There's certain rules that you must follow in order to make sure your content does not become demonetized. AdSense policies are:

  • Have an updated AdSense account. From February 2021 onward, any AdSense account that hasn't been updated will be totally demonetized.
  • Create original content that adds value. If you make content with the same content the chances of being demonetized increase.
  • Don't feature any copyrighted material you don't have permission to share.

Important: From February 1st, 2023, same guidelines will be applied to YouTube Shorts, which will be eligible for monetization exactly the way long-form videos are.

The social giant has a specific process for reviewing videos as well as channels. YouTube's reviewers may also check different parts of your content to verify that it's in compliance with their rules and regulations.

youtube-channel-monetization-policies
Screenshot from YouTube's Channel monetization policies

Even though YouTube seems to be taking an extremely thorough approach to guidelines and review processes However, some creators are amazed to have that their accounts are demonetized even though they've not violated any of the guidelines.

This was the case for Lea Robertson, who's account was demonetized due to allegedly publishing unoriginal content, regardless of the fact that all the videos she uploaded were originally made by her.

My YouTube video was demonetized, what now?

If you find yourself stuck in the unhappy position that your YouTube account (or account) removed from monetization, there's an alternative!

  Here's how to do:  

  • Examine all information YouTube gives you regarding your policy violation.
  • Contact them via Creator Support to get further information, or to contest their decision.
  • Find any issues in your content. If you find any, make changes until you are 100% confident your edited content meets YouTube's guidelines and policies.

A key factor is to be persistent. Lea Robinson, as mentioned earlier, was able to have her monetization reactivated in just three days after calling YouTube customer service and making them verify that she did not infringe any of YouTube's policies.

Another way to recovering your revenue from monetization is to follow the YouTuber Tyrone Magnus' approach and rally your followers to reach out to YouTube on your behalf. We'll leave it to you to decide whether this strategy is appropriate for your situation.

Protect your business from YouTube demonetization

After we've examined the basics of what YouTube Demonetization is and how you can handle it, consider the bigger idea of your company's online existence.

If you're relying on any platform for social media for your livelihood You're surrendering control of your company and putting yourself at risk for losing your content, viewers, as well as revenues.

The best thing you can do to safeguard your business online is to diversify your income streams to ensure that you do not have to depend on the services of YouTube or another third-party platform.

If you are a creator of content there are a lot of ways to earn moneyfor example, selling and building digital goods.

What can I do to increase my YouTube income?

In order to stop YouTube demonetization from draining the stream of income Consider other methods to generate revenue--that way even when your account is demonetized, it won't kill your business.

It's true that the creator economy is in a state of disarray, with the majority of major platforms doing no favors to creators of content, focusing on big accounts and leaving smaller ones struggling. Take it directly from Hero Alla Driksne.

"For seven years, I did not earn cash on the internet. I built up a massive following , believing that if am able to attract a huge fan base, I would make money on YouTube and Instagram. Nothing really came of it but I was working five jobs. I earned only $10,000 a year."

Diversifying revenue is the best alternative for creators in order to ensure they are not harmed by platforms that do not provide them with the resources and assistance that they require to make money from their content consistently.

Create a membership or community you manage

If you have a community or membership offer It is not just your job to determine what content to publish however, you are also able to leave the fear of demonetization behind you.

It is possible to charge users per user access, and also sell your items or services to those who are familiar with your brand, which means you don't have to worry about building an audience from scratch. Invite your YouTube users to join your online community.

Use digital courses and products to increase your income

"In 2021 I was able to earn almost $100,000 using . Online courses saved me my time greatly."

Offer group or individual coaching

Coaching can be a great method to increase your earnings and also help you establish stronger relationships with community members and understand the best ways to help them.

Make sure you are in control of the content you create and earn

YouTube is a fantastic way to increase the size and profitability of your business. However, at the final analysis, it exists to serve advertisers , not creators.

That's why we equip you with all the tools that you require to develop and sell your digital product from beginning to finish. We also provide plenty of support along the way.

Diversifying your income is essential in building a successful business, and with , you'll have the ability to ensure that your revenue is never depleted.

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