What can be done to improve the value of a customer's lifetime with the help of Jetpack CRM?

In the words of an old saying that it's important to make a sale in order to gain clients rather than to acquire a client to make the sale. The value of one sale does not matter when it comes to the overall picture. It's important to consider the value of the customer's lifetime (CLV). Utilizing Jetpack CRM you'll have several tools that will increase the value your customers.

It's much simpler to promote to existing clients as opposed to attracting new customers. Customers that you have already known well, and enjoyed the last time they came to visit, and they are willing to try new offers and likely to visit again provided you communicate with them with a manner that is likely to help them and reflect the desires of your customers.

A reliable CRM and one that integrates seamlessly with existing processes makes this possible.

Learn: What is a CRM?

Jetpack CRM is an excellent choice because it was developed exclusively for use with WordPress and keeps stores in mind. Actually, it's operated by the same company that is also the proprietor of .

This article can assist you to create a straightforward strategy to increase your customer's long-term value using Jetpack CRM.

What's the worth of a customer's life and what's the significance of it?

What do you want to do to expand your company?

One sale may be completed for $150 and then you can never reach your client ever again. Set up a sale at $30. Then, make 10 sales to the same person in the two years following the sale, which totals $30?

There is no doubt that you pay the $330.

Yet there are many eCommerce businesses spend the majority of their efforts to find new customers but they do not pay attention to their current customers. Additionally, they do not keep track of or gather data about new customers and lose opportunities for repeat business.

Be aware of your client's life-time value offers you the chance to increase stability and profit for your company. It can also help you figure out the budget you'll must spend on marketing.

Like in the earlier example, if your customer lifetime worth is $500, it is sensible to spend $100 into marketing to acquire an entirely new client.

But if you don't know the value of your CLV is difficult to tell whether you're investing your marketing budget in a wise way.

What's the significance of your customers' lifetime? Jetpack CRM is a great tool for doing that as it allows you to track every single client's expenditure through the entire life-cycle of your online store. Additionally, it displays all of your customer's data all in one place.

Understand and respond to customer behavior

Through Jetpack CRM it will allow you to track all transactions made by customers.

The log of activities feature keeps track of all crucial information regarding every contact, such as invoices, quotes, changes to their status, and more. It is now, with its free integration to, you can monitor every aspect of your account through your account dashboard.

If you are aware of what your customers are doing, you can create smarter better, more specific, and more efficient strategies for marketing and engage your customers in a way that increases the amount of involvement.

Perhaps the experts from your group on service might develop a strategy that will ensure you get a satisfied customer who has had a lengthy relationship with you. While it might need more work and money than usual, saving the relationship that has already been established to be successful can be well worth the effort.

There is no limit to what you could achieve! The point is Jetpack CRM allows this type of data available and allows it to be accessible, to help you make smarter decisions depending on the behaviour of your customers. The result is more revenue as well as an increase in worth over the course of the life of a client.

You should create segments of your customer base which you are able to focus your advertising on when it comes to

There are a variety of customer segments that could be designed using Jetpack CRM. For example, you could categorize customers using one or more of the following features:

• Purchased in the past three months
• Haven't purchased within the last six months
• A specific item was purchased
• Converted into email
• Living within a zip or state
• I spent more than $150 on at most one item
• Coupon codes can be used to get discounts.

There's absolutely no limit to this. Are you able to increase your lifetime price by creating an individual segmentation of customers who've used at least one coupon? Make them aware of a coupon-based deal and also send an individualized message for advertising to customers that don't feel the same way regarding cost. This lets you reach the customers who draw attention to them rather than discounting the products to everyone.

What are the ways you can use a section of clients who haven't completed any purchases in the past one year? There is a way to design incentives that encourage them to buy and offer the customers incentive to return. Based on the efficiency of the program , it'll give you an idea of the factors that draw customers back to your store after going away and increasing the life worth.

A company that deals in sports equipment can keep emails that are well-received and decrease the amount of subscribers who are unsubscribed by sending targeted emails. In lieu of making announcements about the latest baseball equipment for everyone around the globe, they could distribute the announcements to those who have previously bought baseball gear from them previously. This does not mean that everyone else isn't affected since you can send an email only based on the purchase record of the people who made purchases at their stores!

Everything and more is possible using a powerful CRM like Jetpack which is integrated with .

A higher return on investment via email marketing and automated

An alternative method to enhance the value of a customer's lifetime is by using emails to increase the value in their life. This has been discussed somewhat in the past, but review of some results from email and figures:

• Customers spend an average of 138 % more when advertising through emails is integrated into the way firms interact with customers.
• Return on investment from email was found to be four times higher than direct mail.
• The open rate for emails sent for carts that have been abandoned could be up to 40..
• The personalization of emails earns more than six times as much earnings as emails that are regular.

This isn't all there is however, it gives you an understanding of how effective and efficient marketing email and automated email can be.

Utilize these strategies when combined with the data about customers obtained through Jetpack CRM to boost the value of the customer's journey. It's much easier to connect to your current and potential customers through:

• E-mails sent from carts that have been abandoned
• Welcome emails
• Segmented email campaigns
• Automated re-engagement campaigns
• Personalized email messages
• Post-purchase automated emails including requests to review
• Automated nurturing programs

There is no doubt that a lot of the email communications are automatized. This is a double benefit for the business, since you'll improve the value of your client's loyalty and not have to work in a constant state.

There are lots of things that could be automated. The marketing campaigns using segmentation you run are a great illustration. They depend on the client's information. They could also be dependent on the events happening around the global world, or in a particular town state, nation or country such as the launch of your product, celebrations, or other factors.

If you opt to make use of Jetpack CRM it will allow you to have access to all the information about your customers you need for you to make use of email to the greatest degree. In addition, your value over time will rise.

Increase collaboration and reduce friction between marketing and sales

If you've not noticed -- Jetpack CRM is now integrated directly into your dashboard with no costs. It's completely cost-free!

The result is that both people in the marketing and sales departments will now have access to identical information. It means that no matter how you're constructing marketing strategies or sales reps have contact with particular customers, they can all review the transaction history of customers and contact details, previous communication and more.

It is possible to send invoices and quotes, examine each customer's account through social media, categorize them based on sales calls and more. Discover more information about features that are available in Jetpack CRM.

This also assists both sales and marketing teams to coordinate their efforts to work more efficiently. If the sales department is tasked with communicating with a specific group of people, for instance marketing, they will be armed with the information needed to create efficient marketing materials and instruments for the sales team to utilize.

This ensures all employees are on the same level. Internal systems that you employ will function more efficiently while your customers will be treated with better-targeted relevant, targeted communication and marketing.

This results in happier customerswho are satisfied and are more likely purchase from them again.

Install and configure Jetpack CRM now at free of charge start collecting and using details to boost your clients' lifetime worth.

Article was first seen here. this site

This post was first seen on here