(Untitled)

Jul 11, 2024

To effectively showcase your goods on the internet, you'll need pages that look appealing and are easy to navigate. The template you get by the default template comes with basic functions, however you might be searching for extra features that meet the specific requirements of your store online and complement your design.

Utilizing built-in customization tools such as blocks editor and the Site Editor, WordPress enables you to modify your product pages without extensive experience in the development. Furthermore, you'll have the ability receive features specific to the design as well as additional features with different extensions. If you're more skilled WordPress use, you can edit your website's pages with customized codes.

In this piece, we'll take a look at the default homepage for your products and explain why it's possible to modify the site. In the next article, we'll demonstrate three options to change the templates of your products.

What is a webpage of a particular product?

When you integrate it into your WordPress website, the plugin instantly creates a Shop page which lists all of the products you offer. If a visitor clicks on an item from your catalogue it will take them to the relevant product page. The design of the webpage will in large part dependent on your style and will include certain essential information about the product.

Edit or add the information you want to edit by going to your Products section of your WordPress dashboard. Select the item you want to modify, and then clicking edit products. You can also select "Add new" to make a completely new product.

product page in the Woo dashboard
adding a simple product

On this page, you'll be able to choose the type of item you want to sell and add tags. This lets customers explore your catalogue of items with greater ease.

When you've finished configuring your product, click the update button. This is how a default product web page might look from the front:

product listing for a WordPress pennant

It is evident that this product page comes with everything you need to market your items on the internet. It is important to note that the layout you see at the top of your site is the same for all products.

Why you should customize your website for sales

Why should you alter your website to promote your goods when it's working fine?

Maybe you don't require it in the first place.

If you like a simple layout and are only looking for the most essential elements to market your goods You may not have to change anything. There is no reason to have tocustomize products' pages, and the most basic choices can be used by thousands of successful proprietors of stores.

But, the default design of the page can be restrictive. There's for instance, no possibility to include other kinds of media, such as videos or variations the swatches.

It's an easy method that could be useful for a few online stores. Other stores will need more alternatives to improve sales.

To keep this in mind you should make your own product pages to include the following features:

  • Offer more information on the product you offer. If you are able to provide buyers with all of the relevant information it will be much easier for them to make an informed decision (and make a purchase). It's possible to add a FAQ section, variations of swatches, 360-degree images, videos, etc.

Three ways of altering the content of pages

Let's look at three different ways to make your own product pages!

1. By using the Site Editor

One of the great things about WordPress is that the native functions are extremely user-friendly. Through the Site Editor You don't have to master the art of programming for creating stunning custom product pages in .

The Site Editor operates in a very similar way to the Block Editor. However, while it can be used to create pages as well as blog posts, the former is a Site Editor that allows you to personalize all of the aspects, including the header, footer, as well as the template for your product page.

Note that you can only utilize the Site Editor when you're using an unblocking theme. If you're still using a standard theme, you'll need to refer to the step 3 of this guideline.

Additionally, the information on each product's individual page may be modified by navigating to the products tab and open the product within the back-end editor (as previously mentioned). What we're about to modify is the design and components of your website.

For a beginning go into "Appearance" Editor and then click the template tab..

Appearance --> Editor --> Templates screen

Scroll down until you reach the bottom of the page and select the single-product template.

selecting the single product template

Once you have done that, hit the pencil icon and start the template editor.

editing the single product template

When you first open the template you'll see that the template's greyed-out.

default single product template

Click on the template. You'll then be asked to convert the template into blocks. Click the change to blocks button to continue.

classic template placeholder

In the meantime, you can edit your site through blocks.

editing the product page with blocks

If you're not familiar with WordPress blocks, or the Site Editor, here are a few useful ways to change the layout:

Alter the design of the page

To change the layout, click on a larger block and then select the block that is parent to it.

selecting columns on the product page

The horizontal menus you choose should contain the ability to move this section of your page to the left or right.

option to move a block left or right

You can also move groups of blocks or blocks upwards and downwards.

moving description block up

Additionally, if you wish to insert an object, just hover your mouse over the spot in which you'd like to put the block and then click the plus icon.

adding a block to the product page

If you want to modify your layout, adding blocks into columns or groups makes sense.

It is also possible to modify the template layout by choosing it and then entering the block's configurations.

setting layout options for the product page

Within Layout You'll be able to pick a choice of altering the function and position that the design is placed. It is possible to transform the layout into a "sticky" feature - this means it doesn't go away as users scroll through the page.

If you are satisfied with the adjustments, hit to click the Save button at the upper right of the screen.

Alter the colors, fonts and color

To alter the color of your Site Editor, select the part you would like to alter and open your block's settings to the right.

block settings screen

The components you are able to alter can vary depending on the block. But, generally speaking, you are able to change the font, background as well as the link's color.

As default, you'll allowed to pick from the theme's default color scheme.

options for block text, background, and links

When you click the section that reads "No colour" You'll be presented with a color picker.

color picker for blocks

Move your mouse to choose the hue. The Site Editor will alert the user if they've chosen an unsatisfactory contrast.

adding a custom color to a block

In addition, you are able to input HEX, HSL, or RGB color codes. This can be extremely useful as it allows you to ensure that your colors for your organization are compatible with.

In the tab for Typography, under the section that is called "Typeography", click the tab for Typography. There is the possibility to adjust the text size to large, medium or small.

For more settings for fonts click on the three dots just below Typography..

font size options dropdown

There are a variety of options available within this category. Click to pick them and save them to the typesetting menu.

choosing more typography options

It's always possible to remove the settings you want to disable if you feel that they aren't necessary.

Make new blocks

Are you planning to incorporate elements on the website's product pages? The Site Editor makes it feasible.

If, for instance, you're conducting a sale on the whole website, it's possible to place an advert block on the the highest point of the template.

adding a banner block
adding a search bar to the product page

It's important to be familiar with available WordPress blocks and make sure you know what possibilities that you have to choose from.

Design multiple types of product pages on your website.

You've already seen that there is a myriad of options to alter the design of your product page template with The Site Editor. The changes you make to your template will show up on the pages of your items.

There are times when you might require an individual template to promote a certain category of products or even a particular category. This is the case for instance, you could require the creation of a distinct product page for a new item that you are planning to launch. You might also want to create a sale site to sell a specific product around the holidays.

For multiple templates that can be used for different purposes, go to Appearance Editor - Templates. Then click the plus icon to make a template. Select one item: The product.

template options

This allows you to design an entirely new template for your product's page with only one element. Select your desired product in the menu and begin the Site Editor.

assigning products to a template

By default, the system will ask you to choose the template already in use. The first step is select the template that you will use for your overall web page.

choosing a pattern

Utilizing a pattern that is already in use can speed up the designing process. You are however able to skip this step when you're looking to design from scratch.

If you return to the templates screen and hit the plus icon the second time, to create a fresh template, there will be an option for you to choose the type of category (product_cat).

adding a new template

This template can be utilized for certain groups, including clothing, accessories or for home decor.

Simply choose your category and begin creating your template. It's the same process as that of the one-time item: Product choice.

2. Extensions can be used to enhance the experience.

In the event that you're using a block-based template, Site Editor permits you to customize your product templates in various ways without writing one piece of code.

But it's not giving you the ability to extend the capabilities of your page. Fortunately, there are plenty of extensions to help you do this even if you're getting started with little expertise.

In this portion will look at tools that let you alter the content of your website using new features. To simplify things We've put this extension in three distinct applications: to create high-end products, enhancing page pages for products, and improving sales.

Design products that are unique

If your store's online offering custom-designed products or sophisticated product models, you might require extensions for selling the products. In this article, we'll look at a few top-notch options.

Advanced Product Variation
advanced product variation extension

enables you to create variables in your products The configuration options are somewhat restricted.

Additionally, the extension allows you to customize your variation galleries, and even create tables that clearly display all the possibilities that are available.

Product Designer for
product designer for

Your clients will be able to add videos, pictures, forms and templates to your design. In addition, they'll be able add the items to their carts from the design page. It also creates print-ready files that can help in the creation of personalized products.

Composite Products
composite products with extras

A shop that sells skates might allow patrons to construct their own boards using four simple steps, and then tailoring each step to meet their personal requirements. Advanced sorting filters, conditional logic and filtering makes it easy for shoppers to find what they're looking for.

One of the greatest benefits that comes with Composite Products is that they provide built-in support that comes with the creation of bundles of items. When customers make their own items it is possible select from a range of products available from the catalogue.

Price Calculator using Formula Calculator for
Product Price by Custom Formula extension

Customized products may require additional resources, like additional fabric or wood. If you don't have necessary equipment, establishing a website for these products isn't easy when it comes to logistics.

The typical method for marketing such a product would be to reach out to customers with a quote. It can be a significant slowdown in the process of selling. One of the primary reasons shoppers abandon carts is that they can't figure out the price of their purchase prior to making a purchase.

Wholesalers for
Wholesale for  extension

The software allows you to manage and create different wholesale user roles in addition to creating prices based on roles. This software includes the ability to drag the registration form and drag it to drop, so you can create a wholesale application.

Optimize product pages

The extensions will help you improve your product pages.

360o Image for
mixer product

Even though it is true that detailed specifications for your product, as well as static images as well as videos can prove useful, providing a 360o view will help bring your product to life.

The product is also equipped with the ability to navigate and has a full display mode so that your clients can have an excellent overview of your product.

One Page Checkout
landing page that says "enable seamless purchases"

The name implies, this extension lets you create a custom website that directs customers straight to buy. Customers can easily add or delete products from their shopping carts and then make a payment with no having to wait for a different site to load.

This is a great tool to use on sites that have fewer items or landing pages specifically targeted by advertising campaigns.

Tab Manager
Tab manager extension

If you provide your customers with a lot of information, it could be overwhelming. This is the reason you could prefer tabs for the product for providing information on your product, in order.

Product sales increase

Below are some resources that can aid you in increasing sales applying traditional and advanced strategies for marketing.

Sale Flash Pro
Sale Flash Pro extension
Wishlists

A little over 40percent of online buyers say that their user experience will be improved if stores offered wish lists. Given the number of people that say this, each online retailer should have considered putting this feature on their list of goals.

Product Recommendations
recommended products featuring shoes

The program can also generate automatic recommendations based on consumers' most recently visited the history. The report can help you identify your most efficient recommendation methods.

Add-Ons to Products
product add-on options
Bundles of Products
product bundles with instruments

This tool enables you to organize basic and variable items. You can even recommend optional items and offer bulk discounts. You can also alter the appearance of your bundles as well as bundle items.

3. Using custom code

You can also alter your page's content by using a custom code. This method is particularly useful when you are having a theme that is standard and don't get an editor feature for Sites.

Be aware that altering the theme files of your site is a risky process. If you're not equipped with the skills to do it then you might be causing damage to your website or even causing delays.

If you're now ready to bring your changes live, make sure that you make use of WordPress as your WordPress kid theme. This way, your modifications won't disappear with any modifications to the parent theme.

Here are a few ways that you could modify the page of your product creating a custom code.

Using custom CSS

If you'd like to modify the appearance of your website using code CSS is the perfect choice. It enables you to modify elements like fonts, colors and links.

There are many options to do this. Let's look.

The Site Editor

If you want to add CSS on your site's pages for products using the Site Editor Visit the Editor's Appearance and select Styles Additional CSS.

adding CSS to the Site Editor

The code can be put inside the Additional CSS box.

In the instance, you want to change the hue an article, you may make use of the code which reads:

h2.-loop-product__title, . div.product .product_title color: #ffffff; letter-spacing: 1px; margin-bottom: 10px !important;

Just replace "ffffff" with the color you prefer. color code.

If you'd like to change the size of your font it is possible to do so using the CSS codes:

. div.product .product_title font-size: 25px;

Make sure you make sure to publish the modifications.

Naturally, these are only few examples, but the possibilities are limitless. If you're looking to learn more about CSS go to the WordPress guide about CSS.

The Customizer

If your theme does not allow complete editing of your site it is necessary to insert the CSS code in the Customizer. To do this, navigate to Appearance - Customize Other CSS.

Advanced product variation extension

CSS functions in the exact method that it operates when you use The Site Editor.

Within the child theme's style.css file

The last place where you might add CSS in WordPress is in your theme's style.css file. It is important to collaborate together with your child theme's in order to ensure that your changes won't be lost in the upgrade.

Visit Theme Editor - Appearance.

editing CSS in theme files

In default, the style.css file should be selected. If it is not, click on the right hand side of the screen under the Theme Files menu.

You can then make any CSS on the last line of the document. The only thing to do is changing the document when you're done.

Utilizing PHP

CSS is ideal for modifying the appearance of WordPress but it's not helpful in improving the performance of your pages for selling products.

For this to be done in a manual manner using code you'll require PHP. The most efficient method to accomplish this is by adding PHP codes to your themes child's functions.php file or by using a plugin such as Code Snippets.

code snippets plugin

Here are a few suggestions to try out if you're an experienced WordPress user or developer:

hooks (actions and filters)

This is an instance of useful step:

/** * Allow shortcodes in product excerpts */ if (!function_exists('_template_single_excerpt')) function _template_single_excerpt( $post ) global $post; if ($post->post_excerpt) echo '' . do_shortcode(wpautop(wptexturize($post->post_excerpt))) . '';
/** * Display product attribute archive links */ add_action( '_product_meta_end', 'wc_show_attribute_links' ); // if you'd like to show it on archive page, replace "_product_meta_end" with "_shop_loop_item_title" function wc_show_attribute_links() global $post; $attribute_names = array( '', '' ); // Add attribute names here and remember to add the pa_ prefix to the attribute name foreach ( $attribute_names as $attribute_name ) $taxonomy = get_taxonomy( $attribute_name ); if ( $taxonomy && ! is_wp_error( $taxonomy ) ) Then $terms should be wp_get_post_terms( ID attribute name $post ) The array is named $terms.(); If ( ! empty( $terms ) ) foreach ( $terms as $term ) $archive_link = obtain_term_link( $term->slug attribute_name; $term->slug );$full_line equals"' . $archive_link . '">'. $term->name . ''; array_push( $terms_array, $full_line ); echo $taxonomy->labels->name . ': ' . implode( ', ' . $terms_array );
/** * Reorder product data tabs */ add_filter( '_product_tabs', 'woo_reorder_tabs', 98 ); function woo_reorder_tabs( $tabs ) $tabs['reviews']['priority'] = 5; // Reviews first $tabs['description']['priority'] = 10; // Description second $tabs['additional_information']['priority'] = 15; // Additional information third return $tabs; 

It is also possible to create a customized tab

/** * Add a custom product data tab */ add_filter( '_product_tabs', 'woo_new_product_tab' ); function woo_new_product_tab( $tabs ) // Adds the new tab $tabs['test_tab'] = array( 'title' => __( 'New Product Tab', '' ), 'priority' => 50, 'callback' => 'woo_new_product_tab_content' ); return $tabs; function woo_new_product_tab_content() // The new tab content echo 'New Product Tab'; echo 'Here\'s your new product tab. ';

To learn more about how to use these features, look up this comprehensive listing of hooks.

Template for an international web page

If you're working with PHP code, a different option is to build a custom general template for your application entirely from the ground up. Make sure to note that this technique isn't applicable to block themes.

To begin, you'll need to name your new file template-custom-product.php and write an opening PHP comment at the top, stating the template's name:

In this this case, it may be advantageous to replace "Example Template" with "Global Customized Products Page of the Customer Template" and/or something similar.

This template will be modelled after the typical webpage for the product. Then, you'll be allowed to change it as you'd like using web hooks.

Boost sales with a custom product webpage

Customizing your product page will allow you to effectively present your products. Additionally, it allows you to provide more choices for your clients and offer a distinctive experience that engages your audience. Like we've already seen, there are several ways to modify the page.

If you're running a block theme, you may use the Site Editor for editing the appearance of the template globally. To enhance functionality and features, you can install an extension. If you're a seasoned WordPress user, you might prefer using CSS or PHP but this is very delicate process.

This post was first seen on here