TikTok Shop Now Available for (How to Get Started)
merchants from the US and UK can now sync their stores with TikTok Shop for seamless selling to millions of users.
TikTok is one of the most popular channels for discovering new brands and products. It has millions of monthly active users as well as more than 60 billion impressions of the #TikTokMadeMeBuyIt hashtag alone.
TikTok Shop lets TikTok users make purchases from merchants through the app, removing steps from discovery to making a purchase. Since the launch of TikTok Shop in the US and UK, millions of purchases are made using the platform for social commerce.
, making it easier than ever to sell and promote to a hugely engaged crowd.
Merchants are able to share their Woo catalogs with TikTok Shop -- eliminating the time and effort required to manually add the products. After the sync is complete, sellers can add those products into the TikTok Shop, plus use their own product images and descriptions to create appealing native ads such as Live Shopping Ads or Videos Shopping Ads. The orders placed through the TikTok Shop are synced back to Woo.
Woo was among the first ecommerce platforms to launch an integration to TikTok Shop.
"Woo is invested in unlocking sales channels and advertising opportunities for our merchants to achieve their number one goal -increasing sales" said Paul Maiorana, Woo CEO. "We're excited about the option for users to try native checkout through TikTok along with their Woo stores, as well as using it as a central platform."
Store for phone accessories Abbyrose was an early adopter of TikTok Catalogs of Shop synchronizing with an earlier Woo version.
"We are thrilled to be one of the first businesses to allow this integration via the Woo platform, and it's been a pleasure to work alongside the TikTok Development team in order to make sure that they get the service up and running," said Ashley Rosilier, abbyrose chief technology officer. "TikTok Lives have been hugely effective in gaining followers and generating more loyal and enthusiastic customers. Now we are able to tag our products as well as allow customers to shop during Lives. Our TikTok followers have increased by 15,000 within the first month that we've had TikTok Shop enabled, and less than 10% of our sales have been through TikTok Shop from the moment it went live."
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