The power of consistency is in the ability to grow. This is how you can become more efficient in this. |

Nov 25, 2022

The key is consistency in expanding your reach and establishing your brand as a creator. Here's why it matters and ways to become more consistent today.

Making your company's name visible to customersin addition to the business itself -- is much simpler said than done.

Over 1000 artists were surveyed to get their top suggestions about how they can grow their fan base. Though you may believe sophisticated software or complex marketing funnels are essential, entrepreneurs across different niches and levels of experience overwhelmingly stated that the secret to their success was producing content. In particular their content was targeted towards their intended audience.

This is why it's crucial to maintain consistency in the growth of your web-based business. Here are four methods you can employ to create quality, reliable work that lasts into the future.

Consistency is a way to determine what you're passionate about. for something that you want to pursue for the long haul.

Making your own company for creative purposes is quite a feat. You spend a significant amount of your time and energy to the art so it ought to be something that you love doing every day. Every time you create, your ideas are put on the table.

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"I've consistently emailed once a week since I decided to make it my top priority above all other things which has been tremendous. Nowadays, I use [my weekly emails] as a creative outlet... This is the way I strive to be a part of my art and improve my art."

With the decision to make email a non-negotiable, Veronica has given herself the opportunity to indulge in the work she does and show off her artistic side.

Our advice?

Being consistent in showing up increases trust.

The internet's pace is swift and creating an impression on potential customers isn't easy. Sharing your expertise regularly shows your audience trustworthiness and lets the people know you. 40% of customers of the USA are more likely to purchase due to their belief in the brand. Spending time with them. establish a solid foundation.

"Every every day I get into my usual self. I show my face constantly to let my followers know who I are. My followers are able to hear my voice and are given an insight into the experience of attending one of my classes."

Thanks to consistently posting valuable information, she has increased the size of her company's Instagram account to over 8000 followers. Her first course launch brought in 5-figures.

Showing up consistently on Instagram

The Instagram Reel from Em's Instagram Reels

"I realized that the more I shared with others my experience, the more my circle of friends and acquaintances grew and I found incredible people who would invest in me, partner with me in my learning, or become friends with me."

The process of building trust over time with an audience you want to reach can help you determine what you could provide. Harp instructor Anne Crosby Gaudet observed:

"My clients can feel they know me because I've created weekly content over the last few years. For me, it is composed pieces for the Harp, as well as producing performance videos to assist students to learn. I've gained their trust because they've observed my work as innovative as well as thoughtful and beneficial. In the end, introducing Harp-based lessons was a natural progression because my customers already had an comprehension of and respect for, my skills as a music teacher and musician."

Through establishing a solid image through her performances and compositions, Anne was met with enthusiasm when she launched Harp lessons and online courses.

The regularity of delivering quality content helped Rachel Lynes from The Sing Space expand her audience by 50 times in the span of just a couple of months.

"I conducted a free every day 30 minute singing class for eight months through our Facebook community. People thought that I was crazy and I succeeded in increasing the number of students who attended our classes from 300 people to 5,500 over the course of 12 weeks , and turned our no-cost singing classes into the world's first Vocal Gym(tm) that is an online subscription-based singing platform."

When Rachel switched from her free service to her now award-winning vocal coaching service, she had an enormous following who were aware of the importance of her services.

Bottom line Over the long term sharing your passion for something builds trust and strengthens relationships between you and your target audience.

Consistency is algorithm-friendly

In this case, Instagram content is examined using a number of factors like the amount of engagement a post has (likes and comments) and the frequency with which users have engaged with the post and the length of time it's been since the post was posted, as well as your activities on the app. Additionally, YouTube ranks videos in accordance with which receive the highest engagement terms found and on the quality of a post's titles description, titles, and also the contents.

If you frequently post content on the channels that you select, viewers are likely to come to know more about your and what you are doing. With the addition of new content it gives new viewers more opportunities to find them, and those with existing fans will be more likely to come back. Plus, you'll have an immense library of data that your followers can share, interact with, share and tweet about, which leads to greater engagement, and a larger impact of your message.

"The first thirty days have been in operation, there was lots of engagement," they explain. "People were saying, 'Wow! incredible, you're doing the same thing every single day. I'd love to know what you're doing.' We're able to use the YouTube algorithm to work for us since we had been posting as much in the past, which helped us move in the right direction."

"We have made it an integral part of their routine each day. Kids could rise, drink their cup of coffee and then go to the television and watch Tiny Shiny Home."

They now release every on a weekday, a video that is short along with longer documentary pieces each month. The channel has experienced an increase of over 99K subscribers as well as their most popular video having cracked 3 million views.

Lissa Prudencio from Wealth for Women of Color noticed the opposite trend when she jumped in all-in on TikTok. "I chose to share my posts 3 to 5 times every day on TikTok for one month. But after that it increased to 2 up to 3 months. This is when I noticed an increase in my activity."

Therefore, while social networks probably don't reward or penalize users solely on the basis of their posting times, the aspects they consider take into consideration can be enhanced through the sameness of their policies.

If you're having trouble getting your desired growth, try expanding your frequency of posting. In the case of Longneckers who publish every week, posting videos allowed them to improve their craft and establish an audience, however, daily posts increased their reach to a higher level. Even though it's just for a limited period of time, posting regularly at more frequent intervals could aid in establishing the system towards your benefit.

Four strategies to be more reliable in your business

Do you want to become more consistent with your creativity company? Here are some suggestions to help you keep your promises time after time even under the midst when you're under stress.

Batching of content

batching is the method that involves working with tasks similar to each other that means you won't need to change tasks frequently. A lot of creators -- - and I'm also putting up my hands in this area are of the opinion that working on the same task for an extended time frame reduces distractions and increases focus.

As an example to research a brand new YouTube concept for video or even writing scripts for filming and creating thumbnails all require distinct skills. jumping between tasks can hinder productivity . By using a batching method it's possible to spend a few hours looking up ideas for video content for various upcoming tasks. Then, you'd spend the time writing scripts for those videos, and so on.

Em Connors makes use of the process of batching content to avoid overload. Em Connors makes use of Canva to make many weeks of Instagram posts ahead of time, to ensure she's not creating ideas quickly. This batching process helps Em to ensure that her business has the same look and feel.

If you're planning to try content batching for yourself begin with a smaller amount. It's possible to set aside an hour or two to:

Social media posts are made.

Outline future blog posts

Search YouTube for YouTube videos

There is a chance to get plenty done by sticking to the same goal even for a limited period of time.

Content repurposing

The expression "content recycling" is a reference to the reuse of the content you've previously published through different channels or platforms.

If you've created an excellent blog post. Here's some ideas on how you can reuse an piece of writing:

Make Instagram and Facebook pages to promote all of your important aspects.

Utilize the blog post as a script to use for an episode of a podcast or youtube video.

Use a portion of the article for an email newsletter.

Create short, reels, and TikTok videos that revolve on the top topics.

ideas for content repurposing

Utilizing what you have will guarantee that you're sending the same message across all of your channels and can also cut down on time since you're not starting from zero.

Veronica Green uses blog posts for making videos and postcards, so that she won't need to reinvent the wheel every time she engages with her followers. One YouTube video can be converted into images quotes or social media carousels and short clips to create multiple weeks worth of content with no any additional effort.

If you want to try this out, begin with more of the material. Blog posts, lengthy email newsletters, and YouTube videos are great. Find your most cherished quotes and clips to serve as a point of reference for tweets, carousels or tweets to come. And captions.

Scheduling

Dara Sierra from Be Seen Consulting says, "[I wish I knewthe significance of a batch scheduling your posts. It can be difficult to publish daily, and ultimately it is possible to not post on date and time. The use of a scheduling tool has helped me in many ways!"

Scheduling tools let you distribute your content across many days, so your content is consistent regardless of the events out in real life.

Expectations realistically

In order to create regularly and consistently, it's important to establish sensible guidelines. This is about choosing the frequency of publication you'll control and choosing the format that appeals to you.

For Khe Hy as well as Veronica Green, sending an electronic newsletter every week is a great way to build connections with their followers. For the Longneckers as well as EmConnors posting every day is the best way to go.

The plan you select to follow may vary with each of the channels you choose to use. The occupational therapist Maria Lindbergh declares, "I've picked avenues that satisfy me, such as creating two newsletters or blog entries per month, posting once daily on Instagram while also posting every week to YouTube."

There's no definitive rules on how frequently to update on your blog, however it is recommended to choose a time that fits your lifestyle and allows you to adhere to the schedule for the long haul.

The choice of the best platform or channel is crucial.

There is no need to restrict your digital options, neither do you have to become a slave to digital platforms.

Designer of paper flowers Kritchaya TwitchsriGranati says, "I made a commitment to be at each week's event over the next year and take a look at where I am going. I was surprised to me when I found myself connecting with fellow entrepreneurs, and even shared thoughts, while others are now customers or even friends. It's now an opportunity to reach the next level, able to meet new acquaintances, introduce myself to them, and tell my story about my business and it gave me a lot of possibilities that I had never imagined existed."

Believing in pushing yourself onto a stage that you do not like can be a breaker of consistency. Instead, think about what feels natural and fun to you.

You can try it yourself

Consistency lets you know whether you're enthusiastic in something that you want to devote your life completely. This will increase the engagement of your followers, and build the trust of those who follow you by making them aware that you're an authentic part of their online lives.

To ensure consistency Try mixing up and recycling what you already have. Make content plans in advance and you won't need to worry when things come up. Make a schedule that is reasonable, and select a platform that will keep you motivated.

Here's a little experiment which you can attempt to test the impact of consistency on your own.

Pick a channel you'd want to expand and then set a posting goal with a specific time-frame. Example:

I'll be posting on Instagram each day for 30 days.

I'll email my mailing list each Monday for the next two months.

I will publish a new YouTube video each on Tuesday and Thursday for the duration of 5 weeks.

Make a note of the date of your engagement as well as the numbers prior to checking them over again when you are done. What was the outcome? It's possible to be amazed with the new information you've gathered.

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