Nine ways to make use of screen-recorded movies to better communicate at work

85percent Of employees are not engaged or disengaged in their job.

Video communication is a great way to save the day

Let's take you through 9 ways to utilize video to engage teams better and help you create these videos using the simplest screen recording device.

First, what is Screen Recorder?

This tool is great for quickly sharing your ideas with colleagues or clients without the need to write (and modify) long paragraphs explaining some aspect of your business.

There's no need worry about taking exact screenshots and marking them for specific items to display. Instead, you can simply guide viewers through the steps with a screen recording and your audio that explains the steps.

9 methods to better communicate by using video recordings

Screen-recorded films add a touch of genuineness to your communications by capturing your tone, facial expressions, and other non-verbal cues which in turn help engaging employees, and minimizing the chance of confusion that could arise through text only.

Use these videos for any type of internal communication -- sharing performance reports or presentations, training materials as well as a whole lot more:

1. Executive messages

77 percent of disengaged employees claim they'd appreciate it if they received a steady frequency of communications from their leadership such as operational updates and executives explaining the reasons why the decisions are taken.

Even so, leadership often restricts their announcements to quarterly town halls, long emails, and official announcements. The comms that are scripted do nothing to gain the trust of employees and even less to engage them.

Screen-recorded video could serve as a intermediary between the C-suite and the other members of the company. Quick and easy to capture, these video are more authentic and less written, allowing leaders to gain the trust of their employees quicker and create a more engaged staff.

"Being visually-oriented and video-centric in your workplace communication is an effective way to combat this. This will force you to shed the protection and mask of written and edited comms."

2. Welcome messages to new employees

The majority of employees plan to leave soondue to a poor onboarding experience that leaves the employees feeling disengaged.

The boring decks that present the company's goals and values do nothing to entice new employees.

Screen-recorded welcome videos provide a wonderful solution. These capture your excitement of having the new employee to join your team without needing to schedule time to hold another Zoom meeting. In addition, since these videos are shown to that you are a professional, they could:

• Make sure that you make employees feel welcomed
• Assist you and your colleagues build rapport with the newcomer right from the beginning

Here's a case study with Maddie Diaz, Senior Demand Generation Specialist at the firm, who designed the video below to introduce herself to the marketing team.

3. Employee onboarding

Here's an EMS Interactive training video which awards quiz-takers points on their answers:

4. Walkthroughs of the product

Teams need a strong understanding of your product's benefit before they market and sell it.

Making snackable feature video series is an effective solution to more deeply explaining the product better than a demonstration alone can.

• Scale product education
• All content should be easily accessible

5. Process walkthroughs and instructions

Know the " Hey, so what's the next step here?" messages? They indicate your employees don't have full clarity of the process.

In fact, only 4 percent of remote or hybrid employees claim to know what is expected of them at work.

Screen-recorded process walkthroughs are handy sources for setting clearly defined work expectations. Then, encourage sales, marketing support, product, as well as other departments to make the walkthroughs for their teams. listing the categories:

• Methods Examples include the best way to utilize specific tools, submit pay checks, or navigate within internal databases.
• Workflows -- What tasks take place first, next and third? And who is responsible for what, and who they'll pass the ball next.
• Team communication • When can you call meetings and when is it appropriate to make screen-recorded recordings, and how to produce the videos.

You can also assist employees in solving simple tech problems with troubleshooting videos as well as answer commonly asked questions.

What's the best thing? Screen-recorded videos are efficient for creating processes for external contractors, too. As an example, Shopify uses payment process walkthroughs to reduce back-and-forth between management and freelancers about getting the money.

6. Trainings that are just-in-time

Half of the employees in this TalentLMS study aren't satisfied about their learning program, mainly because the content isn't very relevant to them. Because it's irrelevant, employees forget 50-80% of instruction over the course of 2 days.

What is the solution?

Because of the instant application, the message is also far better retained than when employees are forced to sit through a helpful but irrelevant-in-the-moment training workshop.

"Having a platform like that will house the only true source [let's] allow us to use it as a link or embed code and incorporate it into our training, but still swap it out without the embed codes or links changing which has helped our lives numerous times in the last few years."

Plus, thanks to precise video analytics, you'll be able to also easily track engagement on your content to measure the success of your training program.

7. Sales enablement training

Between prospecting, cold outreach, as well as closing deals there's a lot of opportunity for sales training emails to be tossed into the inboxes of busy reps. The same-sized workshops that fit in between busy schedules won't be able to sustain the attention of customers as well.

Contrarily, distributing personal sales training sessions via video is a good way to increase adoption and improve group performance. You can record different sales enablement videos sharing:

• marketing intelligence Share market research, brand messaging updates, and briefs about leads coming in through bite-sized video tutorials.
• Ideal buyer profiles go further than what a basic buyer persona PDF does. Educate reps by talking through precisely what is appealing to ideal buyers, the challenges they face throughout the sales cycle, and so on.
• new sales playbooks and frameworks Utilize screen recordings to share and source feedback on playbooks you develop. Once you're done, pack your steps into short videos that encourage acceptance.

8. Project management

"New project, more events Wow, how exciting!" never has anyone ever said.

Still, project meetings are the most popular form of meeting that employees go to.

However, replacing them with screen-recorded tutorial videos that outline the what, how, what, and why of projects can be sure to save time to all those involved. Imagine this in the following way:

• Project managers are able to share their project goals and details + feedback in their own time.
• Members of the team can watch project videos at their pace and not have to yawn throughout meetings.
• Participants can also make video clips from their web browsers to share progress updates.

Pro tip: Organize videos sharing project goals and results by campaign name within your library of videos. In this way, you'll be able to keep an easy-to-read record of each project's "why" and effects they brought about.

9. Updates on the team and reports

Team updates can easily fall into chat forums as well as email archives, and some team members may not even receive the updates completely.

Video-recorded updates, on the contrary, are difficult to overlook. They are organized in the project's name, teams, or topic in your library of videos They can be easily searched too. Another option is to share your monitor to create the performance of your employees.

Based on the person who is watching the video -- group members or other stakeholders allow the viewers to view, comment, or even manage specific video folders. It is also possible to disable public comments if needed.

Begin recording employee communications videos now

Remember, screen-recorded video messages show your true feelings more effectively than written communications can.

These videos are also helpful in closing the gaps in communication between management and employees. If you're looking for a simple software to create these videos, we recommend our free Recorder. You can simply enable it in your browser and start recording immediately.