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Kat Lee's 9 Rules for Successful Entrepreneurs

Oct 22, 2023

Spokane, Washington-based Kat Lee runs her business differently than most online course designers.

As a spiritual business coach and the owner of Empowered Curiosity, Lee resists the hustle-culture and believes that business owners can become successful from taking a step back, rather than. A qualified Acupuncturist who has been trained, Lee's knowledge of the bodyand especially the nervous system which regulates stress responses--has been the basis of much of her experience as an online coach.

"Oftentimes working in a professional setting, we tend to overcome our discomfort with the body," Lee tells . "Many people think there's something wrong with them due to the fact they're exhausted, yet there's a lot of knowledge within the body. It's communicating through the one system it has that is the indicators and signs . "> "

When most people feel exhausted within the first few years of business, Lee believes that creators must approach the path of business with a different perspective which involves slowness as well as long-term durability as the most important factors in keeping one's wellbeing in order. "In our world, we've been taught to hustle or over-give, we are overwhelmed in all of what we do," she says. " The slowing down process is something we're told we must do yet it's a bit risky and foreign today . "It's intimidating and new to.

"When you're hustling it is possible to make a number of errors during the course of your journey," continues Lee. "I often think about how much time I might have saved if I slowed down in the beginning, and considered the ethical and moral standards the company I work for . ">

This is where Lee describes the process she used to tear off some of the guidelines for business course design that designers adhere to, giving entrepreneurs who are digital the ability to choose their time, be aware of their body and make decisions in a state of being in alignment. It's the result: less exhaustion and a company that can last for a long time. "If business owners take time to take a break and being aware of our bodies, they will be more at ease with our own inner self," she says.

HTML0Find out more information on the way Lee came up with new regulations in her company and allowed her to instruct an additional 143 students .

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     Rule #1: Success requires nurturing an audience    

After Lee finished her acupuncture education at the end of 2011, she discovered the lack of knowledge she had about creating a small-scale business.

It took a lot of work (and many struggles) She claims that it was by perseverance (and lots of effort) that she "cobbled together" an acupuncture center on her own. When she turned thirty, she sold the business and relocated into Vancouver, BC, where she joined an acupuncture clinic within the city.

Being employed by someone else wasn't what she had envisioned that it was going to become. "The clinic was responsible for marketing and I was getting frustrated by my lack of peace I had with my patients," she says. "Plus the reality that I was in Vancouver was costly and I had the feeling that I was working all of the time and burning out ." To

In the event of the outbreak, Lee was able to change jobs. Through the years she'd built up a modest but loyal following on her Instagram account, which is called @empoweredCuriosity. The account was filled with writing about wellbeing, personal development as well as Daoist theology.

After her acupuncture practice was suspended due to covid, she began sharing more of her work online. The content she posted was well-loved by people, and she was soon receiving inquiries from the Instagram users to coach. The success of Lee's Instagram was not instantaneous despite her description of her process of switching from acupuncture into coaching as "fairly easy . ">>

"The fact is, I had a few years where I'd write just for the sake of writing and I did not realize I was creating an audience," she says. "When I decided to offer my hand up to coach I did a complete training in three months . ">

     Rule 2 It is possible to change the focus of your products as you would like.    

The belief that course creators on the internet need to know exactly what they're doing in the very beginning of their online venture isn't only untrue It's not even necessary.

Get it by contacting Lee Her first coaching practice as an individual relationship coach. After a while, she began to answer identical questions in her one-on-one coaching sessions, she decided to develop the first group class on relationships.

The instructor decided to teach her own class as she was impressed with how the platform was designed.

"It organizes the information so that it's soothing and pleasing visually to students" she says. "It's very user-friendly. I'm not the most technologically-savvy person therefore the fact that I was able to drag and drop things was vital. In addition, considering the value it provides for me, the price is reasonable ."

While she promoted herself as a relationship coach growing numbers of entrepreneurs contacted her seeking advice on how to build their companies.

"I believe that what resonated with my followers was my honesty and honest about everything in my life, even the business aspect. They were looking for ways to present themselves on the internet as well as at work in an authentic way as well," she explains.

Her focus changed from relationship to business coaching in 2021 following a thorough study of the needs of her clients. "In my initial days I didn't make an announcement that said "I'm coaching business,'" she explains. " My clients just started calling me up in need of help, thus the evolution of my company happened organically. From that point, I've created an impressive network of sources that support the spiritually inclined entrepreneurs ." "

Rule #3 is to be aware of your body when making business decisions. Rule 3: are able to decide on business matters based upon the way you feel.

Although business and religion appear to be two separate subjects, Lee began bridging the two after her personal experience in the running of her company offering acupuncture. "I thought about how I could conduct my business with the same manner as I do to my relationships and spiritual practice," she says.

Lee's method of ensuring Lee combines business with spirituality is to help students find their body. That's where Lee believes her intuition is.

"There's an area in your body which tells you that you must move toward or away from the object. The issue that prevents our bodies from being able to be connected to our bodies can be trauma." Lee clarifies. Lee.

In helping students regulate their nervous systems which is an essential element in healing trauma, according to Lee the instructor teaches students be aware of their body's signals to help in building a business that's sustainable and one will not burn out. "Your body is your ideal firm partner during your entrepreneurial adventure," she states.

When she decided to move to consulting business, Lee launched the Business Alchemist Mentorship (BAM) that is a one-year course specifically designed to help spiritual entrepreneurs. Through this program, she aids those who are seeking to align themselves with both nature's cycles as well as their own heart's desire to create an ethical and regenerative company.

BAM guides students through five distinct classes that focus on the five elements of Daoist idea. The instructor uses the Drip Schedule option to distribute the content and students participate in smaller, maximum of six persons groups of coaching. Students are also able to add one-on-one coaching after they've purchased the program. "I find that there's an absence of communication when people receive a lecture but there's an absence of interaction and this is the reason I feel like customized support is essential," she says.

The two other, less intensive courses are Conscious Marketing Course + Community and Energetics of Money Course and Live call. The two courses are less than BAM and include about 10 hours of study. But, she does offer group-based coaching since each class comprises four coaching calls live throughout the year. The students can get to know one another, establish communities and then discuss queries live.

For a better connection, students can connect over the group chat service Slack. "It's amazing to create a bridge between cohorts" she declares. "My BAM's first batch of BAM completed their studies two years ago and now they're able connect and answer new members' questions in the Slack group as well as share their thoughts, experiences and stories of their experiences ."

     Rule 5: Keep your classes open and offer prices that are sliding.    

Lee claims her customers are people who have attended a variety of marketing courses and are looking for the most innovative method of conducting business. "I usually meet with people who recognize that it's not about the tools or the method they're missing they're missing the connection and the support they're seeking ."

Further, many are inspired by Lee's unique style of marketing. "A variety of the practices used in marketing that are out aren't right for me," Lee explains. "Many marketers advise us to pick a pain point until a person is energized enough to cooperate together, then we are the"savior. I knew that I would like to interact with individuals in various ways. . "> It's a different way to work in a group.

Her audience is mainly made from women aged between 30 and 50 years older. A majority of them are located in the US and Canada, however she's had recently seen an increase of students coming from the UK. To improve the accessibility of her courses they are offered on the form of a sliding scale.

She decides on the price of her sliding scale after taking into consideration the costs; if she believes that she's being generous and ultimately resentful of that amount that's too low. If you're uncomfortable feeling that you're out of the reach of many people who read her blog, then it's probably over-priced. If it's exciting to her and she feels she's able to spend the time she has in a way which is rewarding is the ideal number. "I am a whiz with figures until I'm convinced that my students respect my time, knowledge, and are stretching themselves to put in ." over the course of their life.

It's essential for individuals to not be a bit uncomfortable as they are committing to a course. "The sum of money that I'm asking my clients to make is time, energy and money," she explains. "You must have some skin to play with; it shouldn't be super cozy all the time. It is necessary to be scared, yet also exuberant for the growth of your."

In order to take payments to pay, she joins Stripe to take the payment .

Rule #6 Students will be able to access you even if your business develops in the way it can.

Lee's marketing strategy is simple she doesn't have complicated sales funnels. Her time is spent building relationships to her followers. It's done via her Instagram Newsletter and her Instagram, and the Empowered Curiosity Podcast. She also hosts two, free community calls each month one of which is a monthly Invitation to Spiritual Entrepreneurs another is a Daoist moon wisdom call. To be able to participate in the calls, participants register via email. This allows her to create an email list. In addition, she provides email list sign-up in the show notes on the podcast, as well as in her Instagram blog post.

The reason she created the free calls to community is to ensure that her clients are able to connect with her even as her business grows. "I've seen so many coaches whose communities have less access to them once their business grew. It seemed like to grow it was essential to become more difficult to access. I wasn't interested in being a ."

"For me, my business has always revolved around connecting and connecting with people on a a deep level, and I did not want to lose this," continues Lee. "I wanted to expand through connections. I do not want to guide someone through an unfeeling funnel. This free call gives participants the chance to learn from me and receive guidance from me. If they find the experience to be successful for them, it is the next step to collaborate with me on the rest of my programs that . "> _

Rule number 7: It is not necessary to develop content solely to create content. Rule #7: Never develop content for solely purposes of making content

As per Lee Lee she sees no merit in releasing content just to get out content. As with other areas that she does, she markets her products with care and in a thoughtful manner with the "quality more than quantity" mentality. "There is plenty of information available," she says. "I've heard from my audience users that they'll check my page because they're aware the content I share is significant. ." span>

"So many business experts recommend to their clients create a blog at least once a morning," the author continues. "But is it really one hour to compose an article? It then becomes the full-time work of writing marketing materials, and eventually takes you to the limit. ." It's a lot of work.

Instead, she market her podcast more organically by using the content she already has. In her podcast, she gives an opportunity to listeners at the start and the end of each podcast to stay in touch. "I have observed that my listeners typically tune in over a long period of time in order to get a better understanding of my ethical values, morals, and how I educate about business before collaborating further," she explains.

On Instagram there are a lot of questions that she addresses in DMs which she responds to in public (upon approval by her user) to impart her knowledge to those within her circle. In her newsletter, Lee provides longer-form content regularly to keep her audience informed and updated on her offerings.

     Rule 8 Can avoid launch launches that are difficult to obtain.    

In order to reduce her levels of stress, Lee has put a end to her classes to enroll and closed her cart only on certain dates. "I found this style of launching super activating to my nervous system and body," Lee says. "I was awash with nerves over how many people likely to register. I observed that it stimulated the nerves of my audience too and led me to engage with the people with enthusiasm and energy for a 2 week ."

Instead of starting with an official launch, her course allows students to join the courses on a rotational basis. "Anybody can sign up for Conscious Marketing as well as Energetics of Money at any time," she says. "About one week prior to the live events, which are spaced out each 3-4 months, I'll publish an article in order to get the interest to the program. Then, the students can begin taking classes when they're ready to ."

She also offers BAM in a rolling enroll basis, however in a different way. Anyone can submit applications for BAM at any point. After she receives six applicants and decides on a deadline for the course and promotes the course to run for two weeks in order to give anyone the last chance to join.

Rule #9 You don't have to overcome your personal discomfort in order to be successful. It's not necessary to get over your discomfort to be successful

To further mitigate the risk of burning out, Lee has two team members who help her to keep her business running.

Her assistant puts together Lee's work using Canva and also handles the administrative tasks, and her producer makes her podcasts as well as edits the videos and creates the sales page. The result is that she can reduce her pace and remain focused in her field of expertise, which is developing relationships with prospective as well as current customers.

Lee encourages folks to step into creating online courses that have a design that's healthy for them. She suggests letting go of all the things that they believe they "should" do and instead, focusing on the body. "If you find that the hustle culture or 'boss messages do not resonate with the person you are, that does not mean that something is wrong for your body," Lee instills. "In the conclusion, it means that you're a healthy body and nervous system that is searching for a more social way of doing business . "> :

"It doesn't have to be one or the other," she adds. "You do not have to stop marketing your company or outweigh your body's rules in order to be successful. There's a middle ground between them, and that may be the answer I'm able offer ."

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