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How do you best to price Your Online Course (with Calculator) --

Aug 11, 2022

The hard work of developing the online courses you've created. You're now in the process of pricing your online courses you've developed.

The right price for your product can take a lot of effort. There are many factors to consider, such as the extent of your goods on marketplaces or on your site, the extent to which you're selling your products at your own pace or offering a live-course that lasts for several weeks and many more factors.

There's a standardized method of how to price your online course, which we'll discuss in this post.

In addition, we'll provide a free calculator to aid you in determining the ideal price for the product that you need.

Locate links fast to items that we'll discuss:

Prices for an Online Course

1. Where it's located

There are a variety of websites where you could run online courses and each platforms offers different prices you have be aware of as part of the cost.

You can create your own course and host it on a marketplace, such as Udemy or an online course creator which lets you host an online course that you can host on your site.

If you host on a marketplace, you may get a 50 percent commission on your entire revenue. Furthermore, you're bound by their Terms of Service, promotions, and much more. There is no control over the price of your course and you won't have access to your marketing data. It's because most course creators on the internet prefer hosting their course via their own websites.

You could create an online course , and then host your own website. There is one plan called Free Forever plan that only costs five percent fee on each sale. Your customer's details will be yours, set your own pricing for your courses and your site will become an asset that you control. With the help of a host, you'll are able to set any price you like for an online course. Additionally, you don't have to be in price wars against other instructors on the same market.

Furthermore, the company provides other services and products, including options for:

  • Bundle bundles of online courses containing electronic downloads (e.g. ebooks, printables, etc)
  • You can upload your lessons in various formats, including text, videos, and quizzes. assignments, survey embedded files, downloads , or quizzes
  • Make money selling your online course using 's variety of Marketing tools including affiliate programs Coupon coupons, codes and coupons
  • Create drip content that will release specific sections of the online course an set time frame
  • Offer your students a variety of payment options . These include one-time fees and payment plans, subscriptions and more.
  • Create custom certificates of success

2. Live in contrast to. Anytime

Pricing your online course also is contingent on whether it's live-streamed or you are able to complete your course anytime at your preferred speed.

Live classes require the instructor's presence and is often done at the weekly class. It's an excellent way to engage with your students as they interact with them live in real-time. It could also mean you will need to dedicate more time and money to instruct, and it is important to take this into consideration when pricing your classes. The courses of this kind are priced more expensively within the range of $1,000 and up.

You can also offer drip classes you the possibility of regulating the rate of instruction. Drop lessons allow instructors to direct your students to follow a structured method, and allow you to let courses go out at a predetermined time. Your students will stay motivated and interested as they can have the motivation to come back to the course.

An online course that's able to start and be completed at any time generally will be less expensive but it is likely to be able to accommodate a higher volume of students. This isn't an issue to scale since your online course can be purchased by an unlimited amount of students. Courses that are completed at your own pace could be priced anywhere between $100 and $500 based upon the topic of the course.

3. Popularity of Topic

4. The Benefits from the Course

Are you an expert teacher of online classes? If you've worked within your field for more than a decade, the price of your classes will reflect this. If you create courses conjunction with professionals The possibility of participating in projects could enhance the value of your course.

In addition to this, if you can help students grade assignments, ask answers to questions, etc, the course will also offer more value. Take note of how much time and effort went into the course beyond creating it but once it's in place, so that you can estimate the price based on the amount of time and energy.

5. Competition

Find out about your competitors within your field. It's not advised to price your products based by looking at what other competitors are offering. Instead, you should concentrate on pricing based on value.

That said, it's important that you understand the scarcity of knowledge within your area. If you're looking for a shortage of professionals within your field, then you'll probably be able cost the online course higher.

If you're competing in a highly competitive marketplace keep in mind that you may modify your training on specific areas, for instance, certain regions of the globe, certain languages, specific populations, etc.

What is the average cost of An Online Course?

The cost of an online class ranges from $100 to $5,000.

100 dollars are commonplace when it comes to online marketplaces offering classes like Udemy, Skillshare, and others. The higher end of the scale typically is the price of the course to cover subjects that can help students to start their careers.

It is possible to find an online class for $5,999 to teach you online development, marketing or any other subject in which you can earn cash. Furthermore the typical course of five figures includes assignments, certifications along with an instructor that is live. So, the value that is perceived by students at $5,000 is a lot greater than that you'll see in the market for courses.

How do You Price An Online Course

Like we've learned, that the price of an online course is based on several variables. If you're targeting a new market or trying to increase the number of customers you attract your sales of your online course could vary. If you're in search of tips on pricing your course for your intended audience, test the no-cost online calculator for course costs that we've provided below to help you know an exact example of the amount you're able to price your course for in addition to the quantity of revenue you can achieve with this amount.

Online Course Pricing Calculator

Course Income Scope Course Income Scope
The estimated cost of course creation $1000
Your Audience Size
Estimated Conversion Rate (%)
Suggested Course Pricing

$ 0.00

High-end vs. Cheap

If you're looking to sell your course, price point matter. Are you more inclined to market at a high price at the risk of less students, or to sell at a cheaper price with a higher number of students? Which one is more in the long run? Do you have a solution that can benefit your end-to-end profit?

Those looking to sell at higher prices may include additional material, like digital books, downloads, or access to a Facebook group for private members, to show that the course is well worth the price. course.

If you're offering a reasonable cost, then you'll have to enroll many students to ensure your class succeeds. That means that you'll have to find a way to attract individuals and students to your class. If you're aware of ways to advertise your program for no cost This price range could be the right one for you.

Think about your revenue goals before setting the pricing for online courses. Be aware of your contribution to others, the you'd want to bring in in total sales and your course's price you develop, as well as the price you are comfortable with offering. Creatives who are able to effectively promote their products are in a position to sell their product effectively and provide premium prices.

4 Tips for Pricing Strategy

1. One-time Fee

One-time payments are an effective pricing method for the first time you take an online course. If your students want to pay one-time you'll likely have a lower total cost since it's cheaper. Therefore, your tuition could be a few hundred dollars or so.

An expensive price does not seem to be a good idea for a single fee as it can be a lot to charge you credit card. It is therefore recommended to consider the cost that is the highest for one-time charges of about $1000. Typically, for this price range, you'll have the ability to earn income passively, meaning it won't be an instruction live course. It is therefore possible to have a large number of learners taking your online course regularly.

2. Payment Plans

Payment plans can be the ideal way to cost the course, especially if it's on the very top end of the scale ($1,000or more). Credit cards typically have limitations so if the cost of a course is higher than the credit card the payment plan may assist in breaking it into smaller parts.

Often, those who charge payments for their online course may make a charge for the division of the price into multiple installments, in order to annoy instructors since the vast majority of students would prefer to pay a one-time fee.

If you're charging the price of your online course you should consider offering a payment option in case you are charging a higher price to accommodate more people.

3. Subscriptions

The subscription model is usually employed in online course marketplaces. As an example, suppose you've created a variety of courses online, however you'd prefer charging an annual fee let others gain access to all of your courses instead of charging per individual course. In this case it's possible to choose the subscription model to this situation.

If the price of your course is based on subscription plans, students are likely to be paying monthly. You can, however, make a payment for a whole year in the event that you would prefer to make a lump sum for a period of time.

The typical subscription model will come with a cheaper price. If you bundle it for a certain period that is long, you can be able to charge more with a small discount. The customers will be thrilled because they'll be able to access every piece of content you have so you won't have to think about marketing individual courses. The price you pay for will cover all online educational content accessible on your site, which means you'll have the ability to improve sales of your course overall.

4. Free

There is the possibility of making your own online course that is free when you're looking to promote something completely different, and making use of it in order to drive visitors to your site. Potential buyers are delighted since they don't have to pay for it so you'll get more students. Additionally, the value of your course is higher due to the fact that there is no expense to purchase and there's less risk for the user.

Although course development can take time the use of it in marketing tactics is quite commonplace which means it can assist to increase your conversion rate.

The good news is that you can charge your online course with any of these strategies. If you're offering an affordable course in order to attract many more customers, or making use of the subscription model to sell many courses, you may make a significant amount of money using the of the methods mentioned above. Remember, even courses for free are a great way to attract learners. Therefore, ensure that you assess your course in accordance with the requirements of your target audience.

Tips to Increase value of your course

1. Create an Community

Setting up a private Facebook page to your students is an excellent way to stay connected to your students as well as increase the efficiency of online courses. Building a community allows the creation of genuine relationships among students, so they can help one another grow.

2. Offer Coaching Opportunities in a 1:1 format

Online courses that allow you to take your own pace may not work for all students. Some students ask questions that would be more easily addressed via live video calls. If this is the case it is possible to offer individual coaching sessions on a 1:1 basis to students.

3. Bundle of Downloadables and Bundle

4. Accreditation of Achievement

The Certificate of Completion is a great option to present the students with a strong feeling of accomplishment. The certificate can be a fantastic way to encourage students to commit the required hours and efforts required to complete the entire program.

 FAQ

What is the best way to estimate the price for an online class?

This calculator is totally gratis and can be used for pricing your online classes, since there are many aspects to think about when determining the perfect price.

What is the cost to promote the online courses?

There's a requirement to integrate marketing expenses in the cost of your course. If you already have a following that you are able to make use of your own images and follower base to promote your courses for free. If this is your first time offering a course, it's possible to spend millions of dollars on advertising through social media, advertisements facebook groups, and more.

Which platform would be the best one for selling online courses?

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