How do I set up GA4 to integrate with WordPress (Free in addition to paid) Methods

Sep 24, 2023

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If you've ever thought about how to install GA4 for WordPress for the website of your business, then you've come to the right place. This comprehensive guide Director of Growth Curt Noble will teach you how to do it quick and simple, all for free.

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This isn't the typical GA4 blog or a reference. This is not a place to go on for hours going over the basic GA4 concept GA4 and the reasons why it's not a great idea.

I'll show you how to install GA4 along with providing all the required information to finish the installation, in order to complete it the most quickly it is possible to.

There has been a lot of discussion about the possibility of switching from Universal Analytics (UA) to GA4. In this post I'll show you the simple setup of GA4 for your business's web site.

If you're just starting to learn about WordPress and you want for a way to measure the number of visitors to your website, and other measures of the effectiveness of your website, bookmark this article.

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Each Website is governed by their own GA4 Monitoring Requirements.

Every website has the requirement to keep track of information. It's difficult to deal with every GA4 issues with tracking. So, I'll stick to basic principles to the highest degree that's possible.

So if you need to know the amount of tacos had consumed prior to making the decision to become a member to The Taco Tuesday Premium Recipe Membership... then you're in the wrong place.

It's unlikely we'll be writing about this data tracking system on our site.

Follow this guide, as you'll need to begin from here. The first thing to do is set up the GA4 account via Google before setting up your data stream.

This sounds like a lot of fun doesn't it?

The best membership plugin you could utilize to perform GA4 reporting. GA4 reporting

Woman doing GA4 reporting

The methods described in this post can be utilized with any WordPress website. We'll admit that it. Certain WordPress themes and plugins have more compatibility with GA4. It's the same when it comes to websites that use an subscription model.

The major benefit of integration with GA4 GA4 offers GA4 is the versatility and hooks readily available, as well as API access. GA4 is the easiest integration plugin for integrating with the member's.

All major Google Analytics plugins have integrated with . In this blog, you'll find how these integrations make our lives easier for users.

So, let me straight up declare it. If your website doesn't use Google Analytics, then you'll require a Google Analytics specialist to completely build GA4 to your WordPress website. This is a member website.

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How can you set up Google Analytics GA4 on Your WordPress Membership Website

Follow these steps for how to set up GA4 on WordPress

This article provides four options to creating GA4 within WordPressfor your site for members or for your online commercial. These differ from straightforwardto absolutely free and offer the straightforwardmethod but with a slight extra cost.

I'm confident that one of these strategies could be applied to your particular situation. They all have an identical starting step. It's crucial to begin by taking the first step prior to you move onto your next stage.

Create an Google Analytics Account

If you're still not with any or the Google service (like Gmail or Google Drive) or you'd like to establish a separate account for Google Analytics to begin, you'll have to set up an account at Google. Google account.

If you're interested in start a Google Analytics account, and have the option to sign up for one via Google Analytics. Google Analytics webpage.

Design a brand new GA4 home

After registering to create an account with the information from your Google Analytics account and logging into your account, ensure that you make sure to create the GA4 account.

In this way, Google Analytics account is an illustration. Google Analytics account can be used to track and analyze multiple websites. It is possible to set up multiple properties in order to make sure that the information is kept separate.

Once you're signed in for Google Analytics, click to open the Admin tab at the bottom left hand area. Select the button to Create Property..

Create Property in Google Analytics.

In the Create Property screen where you'll be asked to enter some important information concerning your site. Under the Business Objectives options you can select a range of goals.

The configurations affect the reports you'll be receiving from the box GA4. GA4. But don't fret. There is a way to change the appearance of reports using GA4 reports. It is possible to alter the look of GA4 reports by changing the interface later.

Add property details in Google Analytics.

If you're able to connect GA4 via the Data Collection options, choose the Webfrom the choices. This is where you can set up your GA4 information stream.

The GA4 program is one used to ensure that GA4 monitors all the incidents that occur on your site.

Enter the address of your site. Include your data stream in the name. It is recommended to add "GA4" within the stream's name. This helps you to recognize it as being the GA4 info stream further on in the text.

Set up GA4 Events to collect on WordPress

GA4 is a collection of "default occasions". It allows you to pick those events that are the most relevant to your needs.

I suggest selecting the enhanced measurement option. This allows GA4 to collect a few other events, which are normal for the industry, like scroll depth, clicks outbound on searches, and other.

When you hit the gear icon that's on the right side and left there's the option to pick the events you'd like to keep track of. You should ensure that all events are under supervision.

It's possible that you'll be surprised to discover that there's nothing but a buy or an event happening! Weird, right?

The issue will be addressed in the near future.

Set up data stream in Google Analytics.

Step One is completed!

This wasn't too difficult did it?

The end result is a fully functional GA4 site with an info stream. It's just waiting for the information to be integrated (kind as my son sitting at the table and the bowl that is just waiting to be filled into it using cap'n crunch).

Let's then explore the various options for placing cereal in the bowl. Oh, no... I'm currently working on a way to include GA4 GA4 incident into the data stream.

The GA4 is now available for all users of the WordPress site.

Everything is put in place. Everything is set. GA4 data stream in place and able to gather data about events from websites. Now is the time to include some code in WordPress to transfer information to GA4 stream. GA4 stream.

As I've mentioned before, said that there are a variety of methods to achieve this. Most important is to pick what's the best choice for you in the particular situation.

There are several things to take into consideration when you are making a decision on the best method to add GA4 to your WordPress website:

  • Do you have confidence in analysing data with the GA4 reporting interface?
  • Do you offer services such as subscriptions, classes or downloads on your site?
  • Are you conscious of Google Tag Manager?
  • Do you manage paid advertising or any other traffic from social media that you'd like to monitor?
  • Do you have an affiliate web site that you'd like to promote?

There's sure to be plenty to consider. However, this should be an excellent starting point. Each of the strategies listed below, I'll provide examples of the scenarios in which each technique is suitable.

We're moving on!

Method 1: Step 1. Incorporating GA4 to WordPress at no costwith Google Site Kit plugin

This option is at no cost and with ease. But it may not be the right choice for your WordPress site. This is an excellent choice for WordPress sites that aren't offering anything.

The reason for this is that Google Site Kit has a major limitation with regards to the tracking of sales on websites and tracking. That is, it's unable to permit the use of this feature.

The only thing Google does is create Google tools and applications.

Do you think of trying to monitor affiliate links or traffic that comes from social networks such as Facebook or Twitter (X) later in the near time? It is best to stay clear of this option for free.

If you decide to expand within the context of your business or the size of your business, you'll be faced with a smaller number of options. To help you overcome this issue, below are best practices to take.

Install Google Site Kit. Google Site Kit plugin

Install Google Site Kit plugin.

Look for on the Add Plugins page. On the Add Plugins website, look for the keyword Site Kit on Google. Install the plugin, then enable it. plugin.

Add plugins in WordPress.

When the plugin is enabled, you will be ready to begin the configuration procedure. You must first sign in to the existing Google account that you created for GA4 as the GA4 property prior to.

Connect to your GA4 Data Stream with WordPress via Google Site Kit

Like I mentioned earlier You are able to make use of Site Kit to connect to several Google apps as well as tools. However, it's not necessary.

While we wait, we are able to sign up to Google Analytics by selecting it from the drop-down menu order to initiate the setup.

Google Site Kit installation screen.

Now is the time to choose your account's property as well as the data stream. You should select GA4 for the GA4 data stream that has been constructed previously.

You can also let Google Site Kit to provide GA4 information to you. GA4 Data streams are readily available for you to use should you don't already possess the information. The options, however, aren't endless. Thus, I'd recommend making the data stream using an alternative way.

It is necessary to enable the option to insert the Google Analytics 4-code in this webpage. This is the method GA4 will gather information on your website's analytics. WordPress site.

Google Site Kit connect service.

It's really that easy. it. It is available through Google Analytics 4. Analytics 4 from Google Analytics 4 is available on your WordPress website.

There's a slight delay when data is being captured. So, you won't in a position to view the data you have in your reports for the GA4 Report will not be available during all of.

Check that the GA4 data is flowing

It is possible to verify sure that your data is accurate moving through GA4's Real Time report in GA4.

Return you to your Google Analytics account, and click Reportson in the menu navigation left. After that, click the real Time..

If there aren't any details on this page, it's likely that you don't have anyone using your site. That's okay. Just visit your website using an alternative tab of your browser.

In just a few seconds you can watch the session of the user show live in the report.

Method 2. Include GA4 on WordPress website for registration to Google Tag Manager for free (kind of)

The method using GA4 integration into WordPress makes use of Google's free Google Tag Manager (GTM) solution.

While GTM is available for download the cost of a single click, it may require some expert to set up the program. This is a good option for those with previous encounters with GTM.

GTM can be used to create your own customized events. In GA4 you'll have to create several events with Tag Manager. Make sure you buckle up.

To implement ecommerce tracking with GTM for an WordPress site that is a member-based site, it will likely need further code. In particular, you'll require the code to transfer your transaction data into Google Analytics' data layer. Google Analytics data layer.

Understanding the Layer of Data Layer

Data layer is the main notion behind the use of GTM together with Google Analytics (GA4). It acts as a link between your site and GTM.

Additionally, it allows you send your personal data directly into GA4, Google Ads and other services from third parties.

The main function the layer of data is to separate the data layer from the layer of presentation (your web site's content). Thus, instead of codifying the data with tags or creating web-based scripts, or scripts, it's possible to push the data into the layer of data.

Then, GTM can read the data and then use it to build tags as well as triggers, variables, and more.

A Data Layer could simplify your life

  • FlexibilityThe HTML0 flexibility allows users to easily modify, erase or edit data without needing to alter the code of the site. This can be particularly beneficial for those who do not be able to access the source code for the website.
  • Consistency by consolidating all the information in one place This ensures consistent data collection across various kinds of devices aswell in platforms.
  • Advanced Tracking Data Layer permits you to utilize more sophisticated tracking programs, like taking data from dynamic websites and single-page programs.
  • Security through regulating the type of data that is stored in the data layer and what data is accessible through it. This will ensure that confidential information doesn't be accidentally transmitted to third-party programs.

Once you've got the hang of it of the various layers of information we'll guide you through setting up GTM installed!

Install a Google Tag Manager Plugin

There's an array of WordPress plugins that could be used to incorporate GTM within your WordPress site. There's a extensive GTM program, which is why the vast majority do the exact same thing.

The plugin turns out to include a Google Site Kit plugin and is able to be included in the GTM container depending on your needs!

Follow the steps in Method #1 for instructions on the steps to install Google Site Kit. Google Site Kit plugin. You can then choose to add Google Tag Manager.

Configuring the GA4 Tag in Google Tag Manager

When you've achieved GTM installed and properly established and configured it's the right time to begin deploying your initial GTM tag!

A quick note: Google recently migrated the old GA4 Configuration tag to the new global Google Tag. If you've seen other guidebooks which mention GA4 Configuration Tag but the tag is no longer in use. GA4 Configuration tag doesn't exist in GTM, it's not yet being utilized.

After you login to GTM after you've registered in the GTM workspace Create another tag. Give the tag a name at the left uppermost.

It is suggested to use the phrase "Google Tags" in GA4". This will help you understand what the effect of tags is on GA4 implementation.

Then, navigate to your section for tag configuration to make a unique kind of tag. There is the option to select Google Analytics. Then, on the screen you will see a variety of Google Analytics choices. You must select Google Tag here.

" decoding="async" width="1024" height="453" src="https://nofucksgiventoday.com/content/images/2023/09/google-tag-in-gtm-config-1024x453.png" alt="Google Analytics Tag Configuration Area. ">

GA4 Events GA4 Events will be created in the future. In the beginning, we require an inactive Google Analytics code firing.

After you've made the correct Google Tag After you've created the Google Tag, you'll have to enter the Google Analytics measurement ID.

The tag ID will be the one Google uses in determining the best location to transmit data from your website. This is the way to recognize GA4 measurement ID. GA4 measure is identified with ID.

The next step is to notify Google Tag Manager where you want the tag to appear on your WordPress site. The GTM container will appear on each page on your website. This means that you are capable of applying GA4 tags to each page. It is also possible to utilize GA4 tags on every page. GA4 tag is on every page. It is also feasible.

The Triggering tab is where you choose the option to initiate the entire page..

Google tag for GA4 screenshot

The GA4 tag you add to your WordPress Membership Website

The only thing you'll need to complete is saving your tag's configuration. Then, transfer your modifications to the container you have made.

There's an Submitbutton located on the right side of the GTM Workspace.

This is the perfect moment to bring GA4 to join the GA4 team. GA4 will provide the basic data about events for use in your website.

The complete code needed exists for the transfer of the default event data to the layer of data.

The streams were created earlier in the GA4 streams that and are being monitored.

There is also no system for tracking. We'll address this issue...

What is the best way to track the member's sales GA4 profits?

Do you remember the discussion about data layers? In order to track revenue of members or any other information related to e-commerce the company must transfer this information to the data layer.

This requires some programming. Additionally, you'll have to make use of Google Documentation.

There are two parts to the system.

The first step is to have to transmit your transaction information to the data layer after an effective sale. This is a sample code to follow for the "purchase" period:

window.dataLayer = window.dataLayer || []; window.dataLayer.push( 'event': 'purchase', 'currency': 'USD', // use your currency 'value': 100.00, // total transaction value 'transaction_id': 'T12345', // unique transaction ID 'items': [ // array of purchased item objects 'item_id': 'SKU12345', 'item_name': 'Product Name', 'price': 50.00, 'quantity': 2 // ... other purchased items ] ); 

The second step is to set up an event tag inside GTM to gather and transmit details from transactions included within GA4 reports. Tags that are set up within GTM are like the ones below:

  • Tag it with the tag's name form "GA4 Events".
  • For the purpose of naming the event, you must include "purchase".
  • The parameters of the event are detailed according to the preceding:
  • Currency conversion to currencyThe|The|A|The} Data Layer Variable
  • value is assigned to the |||} Variable in the Data Layer
  • transactions_id A|||} Data Layer Variable
  • objects toAthe|||} Variable in the Data Layer
  • Create a trigger on this tag so that it triggers the confirmation page of an order or after the transaction has been completed successfully.

Aren't you able to find a simpler Method?

Utilizing GTM to include GA4 tracker details on the WordPress site can be an extremely difficult task.

The approach I've given above will give you a basic analysis tracker and summary of revenue.

You'll also need to alter each other important data element you'd like to track. Note down what might be the outcome should Google "flips its code" over your.

For instance, the switch between GA3 (Universal Analytics) to GA4 is causing some confusion for owners of websites as well as marketers.

If you're accountable for all the plans for the tracker that you use with GTM you're required to be aware of any the changes. A majority of businesses have permanent employees.

Do you believe there is a better way to do things? Sure, there is. There are two different methods to accomplish this with premium plugins.

What can you do to save money and time to set up GA4 on WordPress websites that allow membership? Online Companies

Phew! It's over! The tough part is over. If you've read about the two ways to set up GA4 on WordPress There's a chance you're thinking this is far over your income. You're right, it's not. There are two options that can be explained under the name "stupid-easy".

I've spent over 10 years developing web analytics software.

I've been involved in various applications, starting with simple Google Analytics Legacy versions, in addition to more sophisticated instruments like web Trends, as well as Omniture SiteCatalyst (both before as well as after the Adobe acquisition).

In actuality, I've been involved in Customer Data Platform solutions such as Tealium to implement an analytics program. I've worked on data layers prior to when they were trendy.

You can therefore trust me when I say that the plugins listed below provide the best way to implement GA4 in WordPress.

Method #3 METHOD #3 "almost cost-free" method to integrate GA4 to WordPress by using WPCode Pro

As a college student at college, I was issued the discount card known to as"the "Starving student card." It offered me a sweet discounts on Big Juan burritos when I visited Taco Time. There were also additional deals. It's just not that important.

Important to remember that I'd refer to this"Starting Student" method "Starving Student" technique to integrate GA4 on your website to provide GA4 members.

The price is reasonable and is especially affordable for college students with a tight budget. There's an array of options:

Join WPCode Pro to register and install the program. WPCode Pro

WPCode homepage screenshot

It's free as well, which is called WPCode Light. It's not the same as WPCode and WPCode Lite, however since it's GA4 for a site that's member-based it will require some important choices that are available only in premium versions.

Additionally, you'll need, the convert pixels together with your Advanced Places to use eCommercefeatures.

Bonus! There is the option to utilize the functions that are available in WPCode Pro to add your social media tracking pixels.

There are millions of WordPress sites that utilize WPCode. With the 4.9 rating, it's possibly the highest-rated WordPress plugin that is available.

WPCode customer rating screenshot

The first thing to do is register for WPCode Pro. (If you'd like to make it available through a single site it's possible to use the Basic Plan, which is available with all GA4 features you require.)

Follow the steps in order to install and then enable the plugin for WordPress. WordPress website. WPCode Pro is integrated with, and will auto-detect the plugin. It can be an enormous time saver.

Configuring WPCode Pro to Implement GA4 to Your WordPress Membership Website

There is no need to install additional software or programs. WPCode Pro will set up the Ecommerce Layer and transfer information into the Data Layer.

It is not necessary to change anything to use Google Tag Manager. In fact, WPCode completely eliminates the need to install Google Tag Manager on your WordPress site.

The only thing you have to do is provide WPCode Pro your GA4 measurement ID (in the box below, which has been obscured below). The program will handle everything else. The only thing you have to do is select the event you wish to keep track of. I would suggest that you keep the calendar of events available.

GA4 set up in WPCode

After that, you're completed. You can then include GA4 on the website of your membership. Registrations for memberships you sign up for are tracked and then the information is incorporated to GA4 reports. GA4 reports.

In the next blog post, I'll provide the location of the information needed for membership change to GA4 reports. Let me first offer a simple solution to the difficulty!

Method 4. The best cost-effective and flexible technique to include an effective GA4 tracking system to WordPress Membership sites with MonsterInsights

But, there's an issue with the use for WPCode (above) The primary one downside is that it will transmit all the data it holds into your GA4 account. So, to view your information, you need to login to with your GA4 login. Find out how you can access your data through your GA4 users interface.

First reports are out. The new GA4 user interface looks like... garbage Judging by the comments of users who've used the interface.

This is why MonsterInsights will be the primary option I make when thinking about the massive scale GA4 installation. With MonsterInsights it is possible to finish the following jobs effortlessly:

  • huge-scale GA4 tracking and E-commerce There's nothing to worry about the fact that you're not capturing anything or tagging them you may consider in the future.
  • allows you to access all of your data within WordPress Administration. WordPress Administration - You will not have to navigate the dreadful GA4 user interface to uncover vital insights about the data you have
  • Link Tracking Outbound It will be apparent the number of people actually using the links you have included on the blog's page.
  • Tracking affiliate link Discover what affiliate link gets the highest number of clicks
  • EU compliance with EU compliance You can rest throughout the night without anxiety of having to pay a huge fine from the EU should you break the law on data privacy.
  • Logged-in tracking of your users Examine the ways users who make payments through your site behave in a different way they are compared with other customers.
  • Author monitoring A summary of each blog's performance by the blog's owner.
  • Zero-Code Implementation There is no cost for setting up your tracking codes or events setup

It's a short review. There are a variety of options to allow users to utilize MonsterInsights an extent that is cost-effective.

The zero-code method pays off immediately. It does not require the knowledge of a scientist in analytics, or a professional in the field of MonsterInsights.

Sign up and download MonsterInsights Pro for Less Than the cost of a Chipotle Burrito Each Month

The wizard that is used to setup makes the installation effortless and simple.

MonsterInsights setup wizard in WordPress

The wizard is large and extremely easy to use. This is why I won't go through each procedure.

You can also find the specific instructions to walk through how to set up the system, in the event that you're required to do this. If you're at the point of adding additional extensions ensure you download the MonsterInsights extension to sell on eBay.

MonsterInsights recommended addons screen

All that is required is in the set-up.

This WordPress Membership website should be operating and functional and fully functional with GA4 monitoring. MonsterInsights developed the data layer and the GA4 events you select to monitor during your initial setup.

It's not mandatory to create an GA4 account in order to get access to your information. MonsterInsights will provide your details directly in the admin section of WordPress.

GA4 Dashboard can be accessed via GA4 Dashboard is accessible via WordPress Admin. GA4 Dashboard is accessible through the WordPress Admin

Access the GA4 information to gain access to the GA4 data via MonsterInsights. There's an instant summary of information on the Dashboard widget.

MonsterInsights WordPress admin data screen

You can also access all of the data via the Insights button located on the left navigation.

Accessing your Data for Google Analytics

From all the choices which can be found, and an array of options available, MonsterInsights displays the details of your analytics direct in WordPress. To get access to other options, sign in to your Google Analytics account and navigate through your GA4 account.

The picture is the result from a sandbox that I developed during this research. It's a shame that the data isn't as extensive to show. If you're considering getting into GA4 and experimenting with the interface, I'd recommend looking into GA4's test account. GA4 test account.

Final Reflections

Congrats! Congratulations! You've successfully achieved Google Google Analytics set up on your WordPress site, which allows you to join your company's online presence.

Now is the time to gain better understanding of your website's visitors, their behaviors when engaging with the content you've created in addition to your website's ability to convert people who visit your site into users.

If you're trying to find out more information regarding Google Analytics, we've published an article that explains the ways you can utilize Google Analytics to increase the efficiency of the members on your website..

Additionally, there's an online course for training that's free to download from Google Analytics. Google Analytics website for users looking to gain maximum value out of the software.

     Are you worried about using Google Analytics for your membership site? If so, leave your comments here. comment section below.

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