Announcement: SEPA Direct Debit Payments Refresh The SEPA Direct Debit Payments Refresh

Apr 27, 2023

If you're selling software across the world It is essential to offer your customers payment options that are familiar andconvenient to them. This reduces the friction of the purchasing experience, leading to an increase in customer acquisition and revenue.

helps sellers do this globally through a range of payment methods. One of these payment methods that is among the most widely used in the European Union -- is SEPA Direct Debit. It not only assists to make it easier for people to pay across borders in the EU however, it also aids in reducing the chance of fraudulent transactions.

In addition to the newly introduced SEPA Direct Debit feature the sellers now have the ability to not only collect payments within the SEPA region, but are also able to access chargeback management as well as make refunds using the application.

What Is SEPA Direct Debit and how does it Work?

SEPA (Single EURO payments Area) is an set of that is used to make transactions in the EU and some of the surrounding countries that allows customers and companies to pay for euro transactions in cash by credit transfer or direct debit to anywhere within the SEPA area.

Anybody in the SEPA area can perform direct debit payment in Euros regardless of what currency their bank account is held in. This simplifies and decreases costs related to international transactions.

 checkout screen showing SEPA direct debit payments options

Through SEPA Direct Debit transactions, SEPA Direct Debit the purchasers pay in a bank-to-bank transaction -which is similar to ACH (Automated Clearing House) in North America. The typical time for clearing is between two and five working days. It allows effortless, discreet payments for both businesses and individuals.

Why should I use SEPA Direct Debit?

As SEPA services over 529 million customers businesses looking to expand their international presence is remiss to not offer SEPA transactions to prospective customers.

To make use of SEPA Direct Debit with , sellers simply need to put into the support portal in just two days of receiving it, it will be available in their online storefront.

In this case, the process of collecting money from the customer is just as other transactions. Customers can use SEPA Direct Debit will be visible if they reside located in one of the regions, as detailed in our documents. You select the payment option by entering their personal information and they're good to complete the payment.

 checkout screen with price and SEPA direct debit payment information

It is not only simple to setup SEPA Direct Debit through the seller portal, but it offers several advantages to sellers looking to expand their businesses into the global market:

  • The reach of the company is greater than 550 million potential customers in the EU.
  • Increased conversion rate by making purchases easier for European customers since only a quarter of European customers have credit cards..
  • Decreased payment failure rates as a result of the bank-to-bank connection to SEPA Direct Debit.
  • Retention is increased by removing failed payments because of credit card expiration or cancellation.