A guide for marketers to use

An interactive video quiz is probably the best method in the video marketer's arsenal to engage viewers.

It also encourages viewers to interact with the video , increasing their recall of the experience while increasing your value.

Are you unsure of how to utilize videos to help train your staff and increase sales? This guide will help. this guide. We'll explain what a video quiz is it, how to use it, and the best way to create one with .

What will you learn

1.    What's a YouTube test?
2.    4 ways you can use interactive video quizzes
3.    How to create an interactive video quiz with
4.    Pop (video) quiz

What's a quiz on video?

Users can select easily the answers you provide to your questionsand even skip any questions they don't want to take on. Based on the type of quiz you've created The video may:

• Continue reading the article until a person has responded to your query or
• Branch out to a different section, based on what the viewer selects

In any case, creating an online quiz (psst! It's simple to make an interactive video quiz- we'll show you how in a moment) provides a myriad of benefits , such as:

• Better viewer engagement. Instead of only interacting with your videos to press the pause button and then exit, video quizzes give viewers more ways to get involved with your video through sharing the answers to your well-placed questions.
• Collecting feedback from viewers. Alongside making use of video quizzes to instruct your audience, make use of them to source their feedback. Just add a 'yes not' or'multiple-choice format' poll at the end of the video to ask participants how valuable the material was.
• Improving the segmentation of your audience. Based on the responses that viewers select in your video quizzes, segment them into different groups with similar characteristics. Use the data you gather to target your customers by delivering relevant marketing material.

There are four ways you can make use of interactive video questions

1. Provide relevant, targeted content

Use video quizzes to help viewers understand what educational material is appropriate for the students and what kind of products would be best for them.

2. Get customer feedback

Asking viewers to share their thoughts on your new product assortment to asking them how happy they feel with your services or educational material, video quizzes can be great to collect feedback.

The most exciting part? You can collate feedback on product ideas too. Simply create and share bite-sized videos about the concept (based on customer requests (for example, the need for a brand new feature within your SaaS tool or a new pricing arrangement) and then ask your customers to tell you how they like the idea.

3. Examine the knowledge of your guests

This is an effective scenario for using video quizzes to test marketers and course creators who create informative content. It is also possible for companies to use video quizzes to test their employees' understanding as they distribute regular course materials (think DEI, IT, or cyber security training which most businesses are required to train employees on).

This interactive quiz video example by the Radisson Hotel Group shows how they utilize quizzes for training hotel staff on providing superior customer service.

4. Education can be simplified

Sharing complex information is never easy. Yet the ability to break it down into smaller pieces and provide an enjoyable experience through videos is a fantastic approach to simplify things to understand.

Additionally, by adding a reward method to your quiz, you can draw in and keep the attention of your participants better. Like this EMS interactive training video offers the test-taker points based on their answers:

How to create an interactive video quiz with

In order to begin, you'll need:

• An account that has the Interactive add-on enabled
• An existing video or newly uploaded footage that's ready to be interactive
• The list of questions and potential answers you'd like to test your audience

 How to make a video-based quiz in just 7 steps

1. Create a hotspot, or overlay in your video. You can create Quiz questions for your video by making the hotspots show up at certain times in the video, or making an overlay appear at a particular time within the video. Below is an example

1. For adding, removing, and manage your questions start by opening the " Question manager"by adding any hotspot or element overlay. Once you've made a question on the Question Manager You can then add additional hotspots or elements to provide answers to your queries.

1. The Question manager is where you can create, edit and delete questions that link back to your hotspot, or overlay element. The drop-down will allow you for you to pick your question from your answer that you've created.

1. Fill in details for the answer, the score, and check if the answer is correct. After filling all of the information Click the Add button for saving the information in the hotspot.

1. Repeat the steps above for any other hotspots, overlays or elements that are connected to the same quiz. You must mark at least one as the correct answer to properly keep track of your performance.
2. After you've finished your video, you can use the Resultselement of the Overlay Editor, to show the results to your viewers in real time.

1. Download and view your video quiz!

Pop (video) quiz

Just kidding!

But seriously, video quizzes help engage and educate your customers better -- be it internal employees or target buyers. Make use of the data from quizzes to gain an knowledge of what your customers are looking for to know, and distill the information in an engaging, fresh style, and delight prospective customers in an unexpected way.