6 Strategies to Expand Your Business Using WordPress

Jan 13, 2023

Contents

  • 1. Be an Affiliate Marketer
  • 2. Begin a Referral Programme
  • 3. Provide Online Classes
  • 4. Sell Digital Downloads
  • 5. Automate Schedule Consultation
  • 6. Create an Online Shop
  •     Conclusion
  •       Get Today!

Reader Disclosure

Starting your own business can be a great way to boost your earnings and create a more flexible life.

However, after the initial takeoff you can easily see your growth to slow down. Maybe sales have slowed or the revenue suffered a decline due to increased overhead expenses.

Fortunately, it's easy to grow your business with WordPress and its amazing collection of plugins. You'll be able to easily create new revenue streams on your site.

Better yet, you can add recurring incomeand passive income streams to the mix with such things as...

  •   Members-only content  
  •   Digital sales of products, and  
  •   Marketing via affiliates  

In this article, we'll explore 6 ways to expand your business using WordPress quickly and easily. Let's get started!

1. Join an affiliate marketing company.

In order to begin, just join up with a few affiliate programs that are in line with your brand or your customers' interests. Amazon Associates and Awin are popular options to get you started.

After acceptance, you'll receive the affiliate's unique link you can incorporate into your website:

Example of affiliate links on a blog

Every time someone visits the website and then purchases the product you'll receive a percentage of the sale. Some programs even pay you to generate leads.

If you choose to utilize affiliate marketing to grow your company, you might consider installing a software like Thirsty Affiliates or Pretty Links on your site.

These plugins will help you hide your affiliate hyperlinks or organize them as well as protect your affiliate commissions from the theft of your affiliate links.

2. Create the Referral Program

The basic idea.

  1. Customers are rewarded with discounts, or free gifts.
  2. The deal includes free advertising (and greater customer retention) as part of the deal.

A referral program to customers is a powerful method to grow your business. Studies have shown the fact that referrals from family and friends of friends family members are the one of the most reliable advertising channels.

One of the simplest ways to start a referral program is by installing Easy Affiliate. easy affiliate plugin to your website:

Easy Affiliate plugin

This means that you can offer discounts directly to customers' inboxes.

There are many options to reward your referrals. You can...

  • Offer upgrades
  • Discounts
  • Gift cards

3. Offer Online Courses

If you're a professional in one particular field it might be beneficial to offer online courses. Perhaps, for example, you could be proficient in a spoken language or have an artistic talent.

The market for online learning is projected to be worth close to $400 billion by 2026. With metrics like that, you just can't lose with online courses.

For a start, think about the top questions you receive from your the readers or customers. You can then create your course's content around the most pressing issues.

Watch >> HOW TO CONSTRUCT A COURSE

Participants will be required to register and pay for a course in order to gain access to the material.

In addition, you'll have students' email addresses on the file. This means you'll be able to send them targeted offers as well as additional material. This is an excellent option to keep students interested in your class.

4. Sell Digital Downloads

Selling digital goods is an simple way to increase the size of your business with WordPress. The products aren't subject to additional charges like shipping fees Users are able to download them right from your site.

An example of an online store selling digital products

You can upload your files to WordPress and create links for downloads by users, and track the number of downloads.

There is also the possibility of to sell your items on marketplaces like Etsyand Amazon. Some of these marketplaces require a large commission, making this third-party model difficult to scale.

5. Automated Consultation Scheduling

Additionally, it syncs with your Google Calendar so you'll be aware of any new appointments that are added to your diary. In addition, you'll be instantly notified of any last-minute cancellations and/or changes.

Automating your consultations and scheduling can aid in the growth of your business in two ways.

  1. It will help you save a lot of effort. Time, as all business owners know, is definitely cash.
  2. Second, it'll give your better organization, duration, and efficiency around consults and pitches. The end result will be more (and more effective) communications with prospective customers.

This is increased sales.

6. Set Up a Swag Shop

The easiest approach to begin is to partner with a swag vendor such as SwagUp:

SwagUp

Then, you can utilize your products to offer incentives to existing customersand to bring onboardnew ones. An example is that an online yoga instructor might provide branded water bottles, while a law firm may sell coffee mugs or other stationary.

Conclusion

Naturally, it's thrilling as your venture gets off on a high note. However, things can start to slow down following the initial launch.

This means that you might be making less revenue and getting less customers. However, don't let that discourage you!

Keep in mind these 6 ways to grow your business with WordPress:

  1. Become an affiliate marketer.
  2. Start a referral program with the Easy Affiliate.
  3. Sell digital downloads.
  4. Automate consultation scheduling.
  5. Establish a swag shop.

Do you have any questions about how to grow your business by using WordPress? Tell us in the section of comments below!

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